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TV & FILM
bill-swift - July 9, 2013
It's no secret that American movie audiences have not been too eager to fork over big bucks to see 3D blockbusters in recent years. What has been a bit of a secret—or maybe you prefer to call it an enigma—is why Hollywood has continued to shove said 3D blockbusters down our throats.
Well, producer Lynda Obst (Sleepless in Seattle) has the answer, and she recently shared it with Vulture's David Edelstein:
China won't look at anything that isn't 3-D, which means everything is made that way—even with domestic audiences rejecting it.
You see? It's the commies. In fact, it's always the commies.* They can't get enough of the 3D, and there's billions of them. Ergo, by some law of economics, American movie studios makes 3D pictures that Americans don't even want.
So what does James Cameron, the godfather of modern 3D cinema think of this trend? Naturally, he hates it. Last week, at the TagDF technology forum in Mexico City, Cameron lamented the fact that Hollywood is not "using the 3D properly." Directors who aren't comfortable with or do not like shooting in 3D are forced to convert their 2D films. And, he went on, "[it's] one thing [to shoot] in 3D and another to convert to 3D."
So there. You heard James Cameron. Converting 2D films to 3D is bad. Unless the film is Titanic, in which case that's fine.
*At least, that's what every action movie of the 1980s taught me. Except Indiana Jones. There it was the Nazis.
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