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bill-swift - May 29, 2013
Forgive the shameless pun, but it was hard to resist.
In order to stand out from the crowd and from a group of would-be recruits, you need to make a strong first impression. Being a good, clean-cut guy just doesn't cut it anymore these days. So do what others are already doing: make your business card something that people would remember or even talk about in the days and weeks to come.
Take what a Brazilian-based cheese shop called Bon Vivant did. They incorporated a tiny cheese grater onto their card which people will no doubt be reaching for when they need to grate some cheese for single servings. If you're worried about the card grating into your ass when you stow it away in your pocket, don't be, because it comes with a protective sleeve for storage.
Looks like they definitely thought of everything. What about you? Are you up to that challenge?
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